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AI Is Bringing Retailers Their Best Customers but Not Closing the Sale
Biztoc.com·August 7, 2026·1 min read
AI Summary
Retailers have experienced increased traffic from AI-driven customer engagement, but they are struggling to convert this interest into actual sales. Etsy's CEO highlighted the impact of AI on shopping behavior during a recent earnings call, emphasizing the challenges that remain.
From the source
Retailers this quarter are reporting where artificial intelligence has actually changed how consumers shop, and where it has not. Etsy CEO Kruti Patel Goyal told analysts during a second-quarter earnings call Thursday (Aug. 6) that traffic from AI agent platf…
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